In 1990, Hubert van Ham started Radical Design. As a repair-technician for outdoor shops and with a passion for mountaineering, the goal was to make backpacks that excel in reliability and simplicity of construction. Since then the company has grown globally, but the original vision endures.
Whilst products such as the iconic bicycle trailer Cyclone and the walking trailer Wheelie remain core products, Radical Design now also manufactures technical textile products for other markets. Hubert nurtured Radical Design into the rapidly developing global business you see today. Now after 30 years the company has entered a new phase. Spring 2020, Hubert and Catherine pass the baton to a new generation of 'Radical Designers', to Bert and Kyra Ottens. Both families will work closely together over the coming year to achieve a gradual transition from day-to-day operations. In time, the new owners will use their own personal skills in modern international managment, business development, social media and creativity to continue the company, but the original vision and quality of manufacturing will remain key.
Founders & Product Design
We met each other while climbing in the Chilian Andes. After several years of mountaineering, traveling and working abroad, we started Radical Design with empty hands and almost empty pockets, but with plenty of enthusiasm and a clear vision to design and build rock-solid luggage, and family and friends ready to support. We had this vision alright, but we believe that it has been the capacity to really listen to what our customers ask for that has been crucial in our success.
For just over 30 years we have pursued this dream through highs and lows, teaming up with very friendly and motivated professionals in our workshop and office, most of whom are with us for more than 10 years. We have learned so much about materials, designs, software, how to do business, nationally, internationally. We learned how to work together with other people and how to care for each other.
At some point we realized that Radical Design’s reputation demanded it to grow bigger than what we were comfortable with as owners-directors. Shortly after, we met Bert and Kyra. We are fully confident that they are the perfect match for Radical Design today onward. We are tremendously grateful to all the people around us who made it possible for us to bring Radical Design to where Bert and Kyra took over.
Hubert continues to enjoy assisting Bert and Kyra with tips and design enthusiasm. We started by knowing Bert and Kyra as our successors, now we know them as good friends.